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The New Orleans Hornets are a professional basketball team based in New Orleans, Louisiana. They play in the Southwest Division of the Western Conference of the National Basketball Association. The franchise began play during the 1988€“89 NBA season as the Charlotte Hornets, based in Charlotte, North Carolina, where they were located for fourteen seasons. Following the 2001€“02 season, the team relocated to New Orleans, becoming the New Orleans Hornets In January 2013, the Hornets announced that they would change their name to the New Orleans Pelicans from the 2013-14 NBA season. The new name is taken from Louisiana's state bird, the Brown Pelican. With the new name also came a new logo - a menacing pelican holding a basketball in a blue, gold and red color scheme.

On closer inspection of the logo, there are a number of distinct elements of the logo and I will discuss the aspects that I have been able to read and pick up on

• The font of the city "New Orleans" is the same as the font found on the street signs of the French Quarter, a famous part of this great city. 
• At the top of the logo, is the most notable symbol of the city, the Fluer-De-Lis (which can be see in the city and is also the basis of the New Orleans Saints logo) 
• The crescent is also an important symbol of the city because the city was called the "Crescent City" back in 1835. The city is located on a semi circle bend of the Mississippi river. 
• Apparently the pelican is mean bird and that is reflected in the logo, which I hope will bring some toughness to the players in the team (like the Chicago Bulls logo) 
• The color blue is associated with the state, gold with the city and red just adds a good mix.

The Oklahoma City Thunder are a professional basketball franchise based in Oklahoma City, Oklahoma. They play in the Northwest Division of the Western Conference in the National Basketball Association. Formerly known as the Seattle SuperSonics, the team relocated to Oklahoma City in 2008. Shortly after announcing the move to Oklahoma City, the team announced their name as the "Thunder" and unveiled their logo. Since the team was moved to OKC, the team has had a good run of success in 2011 and 2012 with its stars like Kevin Durant, James Harden and Russell Westbrook.

The logo contains the following key elements

1. The center of the logo is a shield with the basketball to represent the game.
2. The color scheme is apparently a rainbow of some kind and consists of the following colors.

               - Light Blue which is the color found on the Oklahoma state flag
               - Thunder Red - a mixture of colors that represents the state's two big sports schools - Oklahoma University and Oklahoma State University
               - Sunset Yellow

     3. The letters, OKC - Oklahoma City and the team name 'Thunder' are quite prominent and use the dark blue color

The Brooklyn Nets are a professional basketball team based in the New York City borough of Brooklyn. They are members of the Atlantic Division of the Eastern Conference in the NBA. The team is one of two NBA franchises playing in New York City, along with the New York Knicks. Popular rapper and businessman Jay-Z is also a part owner of the Brooklyn Nets.

The Brooklyn Nets were called the New Jersey Nets until the end of the 2011-2012 NBA season after which they were relocated to Brooklyn, NY. In May 2012, the Nets unveiled two logos for their organization, a primary and a secondary logo. The new primary logo retains the shield from its New Jersey Nets logo but adds the 'B' for Brooklyn. The basketball has been on every logo of the franchise since 1967 when they were called the New Jersey Americans. This logo continues that traditional as well. Brooklyn is also displayed prominently at the bottom to round out the design of the primary logo.

The secondary logo, takes off from the primary logo by retaining the basketball and  the B, but "Brooklyn" and "New York" surround the ball.

The logos have been designed by Jay Z and will have a black-and-white color scheme, which apparently pays homage to the old New York subway signage system.