My Blog

Design of Corporate Logos

I have added a new section to the site, that contains articles about the history and the design of corporate logos. I have always been interested in the meaning of the design behind some of the corporate logos. In some cases like Cisco, the idea behind the logo is fairly obvious but in case of Fedex, you will wonder why the spent over a million dollars to come up with the logo and why the Nike logo cost only $35.

This section of my website list some of the world's most famous corporate logo and attempts to discover the history and the meanings behind them. I hope you find this section entertaining. This week, we take a look at Swoosh, the Nike logo.

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